TL;DR? Checkout this short & sweet Twitter thread.
Pane Vivo upgraded to Loop's Customer Portal V2 and started upselling their goods on the portal. In less than 4 weeks they saw their AOV jump up by 10%.
TL;DR? Checkout this short & sweet Twitter thread.
Adriano Farano
Founder - Pane Vivo
Pane Vivo is a French bread brand offering subscriptions to its customers using Loop. Pane Vivo specialises in creating bread that is not only delicious but also promotes healthy living.
The bakery uses an ancient variety of durum wheat flour and a sourdough, known as "Viviana," which has been passed down for five generations.
Pane Vivo was earlier using Loop’s Customer Portal V1. Soon they were switched to V2 where the Upselling feature was activated. Pane Vivo benefitted from Upselling in 2 ways:
Pane Vivo’s products were sold via customer portal upsell as both one-time and subscriptions.
To do this they had to activate all the upsell products as subscriptions but hide the subscription selling plan on the PDP.
Pane Vivo then had to select what all products they wanted to recommend as an Upsell to subscribers inside the customer portal.
This is how the Upsell looked like once it was activated on the customer portal.
Just by activating a simple Upsell feature in the portal, Pane Vivo was able to increase their AOV by 10% in under 4 weeks.
Your subscribers are the perfect group of people to upsell your other products as they already have a recurring subscription going, and can easily add a one-time purchase to their upcoming order.
Here are 3 more ways you can Upsell your subscribers.
Try Loop Upsell here and boost your AOV.