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5 Quotes from the latest “Oh Sh*t, we oversold” podcast with Shray Joshi that we loved
- On having fun
1. When CX starts to have fun on the ticket side, consumers eat that shit up.
— Loop Subscriptions (@LoopEngine) February 24, 2023
- On marketing v/s CX
2. A marketer’s brain is like let’s sell as much as we can, inventory is unlimited but that’s the worst nightmare for CX.
— Loop Subscriptions (@LoopEngine) February 24, 2023
- On brand experience
3. Your brand experience is what f**king matters.
— Loop Subscriptions (@LoopEngine) February 24, 2023
- On CPGs & CEOs
4. Every person that works within the eCom function of a latter stage CPG brand have to think like mini-CEOs
— Loop Subscriptions (@LoopEngine) February 24, 2023
- On CX + marketing
5. CX and marketing need to be married.
— Loop Subscriptions (@LoopEngine) February 24, 2023
Checkout the full podcast here.
Follow @OopsiePodcast with @_zoekahn_ & @jesscervellon
Learn more about Shray's agency here.
Emma oversees Loop’s marketing strategy with a blend of creativity and data-driven know-how. From building buzz around new products to championing growth for Shopify-powered businesses, her work helps shape Loop’s brand and drive success in the DTC subscription space.
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