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NutriPaw Saw 3X Subscription Revenue Growth with Loop
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OSEA Malibu Cut Churn in Half— From 10% to 5%
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Intelligent cancellation flows
Transform cancellations into retention opportunities
Turn cancellation attempts into opportunities with personalized flows that understand why customers leave and give them compelling reasons to stay
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Trusted by over 3000+ shopify brands
Organics Ocean saw 77% Churn Reduction after Migration to Loop
“Migrating from Appstle to Loop provided the tools and insights we needed to scale our subscription business properly.”
5X
growth in subscribers
17%
blended save rate with retention strategies
Personalised engagement to promote subscription benefits
When subscribers click Cancel, engage with personalized content promoting the value of continuing the subscription and upcoming perks.
Remind customers of benefits
Add videos and GIFs that remind customers why they initially subscribed to your brand
Show exclusive perks
Highlight special pricing and rewards members receive that one-time buyers don't get
Preview future benefits
Display upcoming perks and products they'll miss if they cancel their subscription
Customize brand voice
Use HTML to create messages that perfectly align with your unique brand identity
Understand why they're leaving
Subscribers who proceed past the benefits page see a customized exit survey that captures cancellation reasons based on their history.
Get specific reasons
Capture detailed feedback instead of guessing why customers choose to cancel
Personalize surveys
Adapt questions based on customer history to gather the most relevant insights
Track reason patterns
Identify trends across products and segments to address recurring issues
Measure save rates
Calculate retention impact and ROI of your cancellation prevention strategies
Suggest smart alternatives
When subscribers choose a cancellation reason, the system analyzes it and offers tailored alternatives
Specific alternative
Offer solutions that directly address each customer's exact cancellation reason
Enable product swaps
Make it easy for customers try different products instead of canceling entirely
Adjust delivery timing
Help customers with product buildup by changing their subscription frequency
Conditional offers
Create different offers based on customer value, history, and cancellation reason
Hook with offers
If subscribers decline alternatives, the system presents targeted incentives based on their cancellation reason, purchase history, and customer value
Offer conditional incentives
Provide targeted discounts or gifts based on customer order history and cancellation reason
Match offers to reasons
Use different incentives for different cancellation reasons to maximize effectiveness
Create second chances
Present fallback offers if initial incentives don't convince customers to stay
Track offer success
Measure which offers perform best to continuously refine your retention strategy
Results that speak for themselves
Achieved 3X subscription growth
73.5% increase in subscription revenue over 9 months - from 5% to 28.6% of total revenue with Loop Subscriptions
Connor Westby
Co-Founder & Director, NutriPaw
Default subscription strategy
Increased first-time subscription orders from 4% to 18-20% by making subscribe & save the default option
Widget optimization impact
Stacked savings, flexibility messaging, and value proposition drove significant conversion improvements
Reactivation success rate
40% of canceled subscribers returned through targeted win-back campaigns with one-click reactivation
OSEA Malibu cut churn in half
Reduced churn from 10% to 5% in 6 months while increasing upsell revenue from 4.5% to 6.8% with Loop Subscriptions
OSEA Malibu Team
Premium Clean Beauty Brand
Visual rewards journey
Strengthened subscriber engagement by making rewards milestones visible, reducing cancellation clicks significantly
Personalized cancellation flows
Achieved 3% save rate through custom messaging based on order history, CLTV, and tailored alternatives for each cancellation reason
Tiered discount strategy
Targeted high-LTV subscribers with exclusive offers and custom messaging, making loyal customers feel truly valued
Achieved API-powered growth
18% YTD subscription revenue growth ($1.16M) and 36% cancellation save rate through comprehensive API integration with Loop
Ketochow Team
Migrated from Skio
Advanced bundle builder
White-labeled BYOB experience with incremental discount structure and intuitive selection interface for personalized product bundles
Enhanced customer portal
Personalized dashboard with simplified subscription management tools and actionable insights reducing support call volume
Comprehensive API integration
Leveraged 30+ API endpoints with REST and GraphQL capabilities for full control over subscription processing and real-time pricing
Live Bearded scaled subscriptions 4X
Increased subscription revenue from 5% to 20% of total revenue in 9 months while maintaining 3% average churn rate
Anthony Mink
Founder, Live Bearded
Default subscription strategy
Made subscriptions the default option on product pages, resulting in 130% growth in subscription conversions with no impact on site conversion
Dedicated benefits page
Achieved 9% save rate by interrupting cancellation process with subscription perks, pushing churn further down the funnel
Visual rewards journey
Reduced first-order cancellations from 50% to 40% by showcasing clear subscription perks in the customer portal
Mammaly maximized subscriber engagement
30% of subscribers updated payment methods via Quick Actions and 18% reactivation rate through seamless customer experience with Loop
Mammaly Team
Loop Flows with rewards journey
Created subscriber engagement with rewards at 3rd, 4th, 6th, and 9th orders, reducing second-order churn and overall churn rates
Quick Actions functionality
30% of subscribers updated payment methods seamlessly, while 18% of reactivations were facilitated through streamlined user experience
Custom portal with product carousel
Early access to new products for subscribers with "Product of the Month" highlights to increase AOV and reduce shipping costs
Built for Scale,
Loved by Customers
Benefits for your brand
Targeted incentives that convert
Offer smart rewards based on churn reasons and intent.
Cancellation analytics
See why subscribers leave and turn insights into fixes.
Logs & reports
Monitor flows, track performance, and optimize effortlessly.
Benefits for your customer
Friction-free experience
A clean, modern UI makes leaving (or staying) intuitive.
Smart alternatives to canceling
Pause, skip, or swap, they stay in control.
One-click reactivation
Subscribers can change their mind anytime and come back instantly.
Zero-risk guarantee:
Don't see improved subscription metrics in 90 days? We'll migrate you back for free.
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