If you're running a DTC brand on Shopify and you're looking to build predictable, recurring revenue, subscriptions are the way to go. But not all Shopify subscription plugins are the same.
Some are clunky. Others are rigid. And a few treat subscriptions like an afterthought.
That's where Loop comes in. We're not just another plugin, we're a subscription engine that has been built for modern, high-growth Shopify brands that care about customer experience, flexibility, and retention.
In this blog, we'll be covering:
A Shopify subscription plugin allows you to sell products on a sustainable basis weekly, monthly, every other month, or any regular cadence.
With a solid subscription plugin, you can:
These plugins integrate directly into your Shopify store, often as a widget or form on your product pages, cart, or checkout.
Subscriptions can be your highest-LTV channel, but only if they’re done right.
The plugin you choose impacts:
In short: your subscription plugin becomes a core part of your customer experience. That’s why picking the right one is critical.
Not all plugins are built with growth in mind. If you’re serious about scaling subscriptions, look for these key features:
Your plugin should work natively with Shopify’s checkout and product catalog. No clunky workarounds.
This is what customers see on your product page. It should match your brand, not look like a generic add-on. (Loop nails this with its custom widget builder.)
Let customers choose between delivery frequencies, pricing tiers, or prepaid options. You should be able to offer bundles, trials, or even one-time add-ons.
Customers should be able to pause, skip, or swap items without emailing your support team. A good plugin reduces churn by giving customers control.
Smart subscription plugins help you recover failed payments, offer incentives to stay, and win back cancelling subscribers.
There are a handful of players in the space, but here’s why fast-growing DTC brands are switching to Loop:
You can install Loop’s Shopify subscription plugin and launch in under 15 minutes. Everything from product mapping to widget placement is streamlined.
With Loop’s custom subscription widget, you control the design, layout, copy, and even hover states. It’s fully brandable, so your subscriptions feel native, not tacked on.

Loop lets you build:
You define the logic. Loop makes it happen.
Your customers get a mobile-first, branded portal where they can manage everything, change address, skip a shipment, cancel, swap, and more.

Loop gives you tools like:
It's not just about signing up subscribers, it's about keeping them.
Here’s what brands are saying about switching to Loop:



Ready to try the best Shopify subscription plugin?
Getting started is easy:
If you’re looking for a powerful, flexible, brand-first Shopify subscription plugin, you don’t need to compromise.
With Loop, you get the best of both worlds:
Whether you’re just getting started with subscriptions or looking to upgrade from another platform, Loop has you covered.
Ready to launch better subscriptions?
👉 Book a demo with us and see how we can help you grow.